Al Habtoor Motors inaugurates brand-new JAC Showroom on Sheikh Zayed Road in Dubai

Chinese automaker JAC Motors, along with its exclusive distributor Al Habtoor Motors, recently inaugurated an all-new showroom on Dubai’s iconic Sheikh Zayed Road. The state-of-the-art facility, which encompasses over 1,800 square meters and is spread over two floors, has been carefully designed to illustrate JAC’s past, present, and future achievements and goals.

The brand’s so-called “Dealer Visual Identity” is achieved by having the new showroom primarily featuring grey, white, and black themes. The end result of careful planning and thoughtful execution is a space that comes across as one that weaves together historic and modern touches quite well – exactly what JAC wants its customers to see and experience.

The inauguration of the new JAC Dubai showroom was attended by Mr. Khalaf Al Habtoor, Chairman of Al Habtoor Group, and Mr. Sultan Al Habtoor, President of Al Habtoor Motors. Also present at the inauguration was Mr. Karim Maksoud, Managing Director of JAC Motors, who had this to say, "JAC Motors' journey has been a testament to growth, innovation, and determination. We're honored to bring our legacy to the UAE with partners who share our vision. Our vehicles are not only a representation of cutting-edge technology but also proudly made in China. This showroom is a reflection of our passion and dedication to redefine the automotive experience.”

As mentioned earlier, the new JAC showroom is located on the Sheikh Zayed Road in Dubai, not too far from the Al Quoz industrial area, Oasis Mall, and the metro station. JAC customers can have their cars serviced at one of the largest service centers in the region, which is based in Dubai Investment Park (DIP). The brand has also hired several experienced assistants in order to drop customers’ vehicles at the service center, while other assistants ensure a smooth customer experience during the time of delivery.

As for the showroom itself, the ground floor space boasts a dedicated customer lounge area, a display area featuring 8 new JAC models, and a design theme that sports a clean museum-like ambiance with a modern automotive aesthetic. The first floor of the showroom incorporates an area dedicated to administrative and back-office tasks, which take advantage of advanced technologies that help streamline day-to-day operations. The sales team at this new JAC showroom is fielded by 7 seasoned staff, who have been trained to provide customers with the best experience.

Those walking into the showroom can expect to find the Chinese brand’s all-new JAC E30X electric car, along with other models such as the JAC J7 sedan, the S3 Plus compact crossover SUV, the JS4 crossover, the M4 MPV, and the Sunray commercial van. Aside from the brand-new SZR showroom, JAC currently operates four showrooms in the UAE, with the others located in Abu Dhabi, Al Ain, and Ras Al Khaimah. The brand’s service centers are located in Dubai, Al Ain, Abu Dhabi, Ras Al Khaimah, Sharjah, and Fujairah.