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Al Majid Motors, the exclusive distributor of KIA automobiles in the UAE, held a special event for the media and some VIP customers for the official launch of the all-new KIA Sportage in UAE. The event was held at the prestigious Grand Hyatt in Dubai. The guests were welcomed with drinks followed by a gala dinner. The event comprised of dance performances, light shows and music. Then came the star of the show – the KIA Sportage in full glory.
KIA boasted about the sales figures it achieved with the KIA Sportage. KIA managed to sell 1.6 million units between 2010 and 2015. This made the make push hard to create a replacement which will be able to break those figures. We have already tested the Sportage at the Middle East launch event in January. You can read more about it here.
Then it was time for the president of Al Majid Motors, Mr. Mohammed Khader, to say a few words on the 4th generation KIA Sportage and how great it is. He had this to say: ““This achievement is just the beginning of many more unique and stylish upgrades to the Sportage family. Our latest 4th edition is designed with optimum comfort and ease of navigation in mind. We anticipate a very positive response and an increase in sales after the launch of the All-New Sportage, with the best technological advances in modern motoring at our clients’ fingertips.”
“What makes this model unique is that for the first time, we are offering a new GT Line specification to our customers,” added Khader. “The GT Line delivers all the versatility of the standard Sportage while adding greater visual impact and a dynamic, modern appeal.”
The KIA Sportage is available across all Al Majid Motors showrooms in UAE. The Sportage starts at AED 63,000 for the base model and tops at AED 105,000 for the full-option model.